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  1. Understanding Market Segmentation: A Comprehensive Guide

    Sep 8, 2025 · What Is Market Segmentation? Market segmentation is a powerful strategy by which businesses design and market their products and services more effectively for the results they seek.

  2. What Is Market Segmentation? How It Works, Careers, and More

    May 4, 2025 · What is market segmentation? Market segmentation is when a business splits potential customers into groups based on shared characteristics. These characteristics include location, age, …

  3. What is Market Segmentation? Definition, Examples, and Guide

    4 days ago · What is Market Segmentation? Market segmentation is the process of dividing a broad market into smaller, distinct groups of consumers who share similar characteristics, needs, or …

  4. Market segmentation: Definition, types, benefits, & best practices

    Oct 14, 2020 · Market segmentation is the practice of dividing your target market into approachable groups. Market segmentation creates subsets of a market based on demographics, needs, priorities, …

  5. Customer Segmentation: The Ultimate Guide – Forbes Advisor

    Aug 19, 2025 · Customer Segmentation vs. Market Segmentation There can be confusion between customer and market segmentation, so it’s important to understand how the two differ.

  6. Market segmentation — definition, types, and examples

    Apr 27, 2023 · Market segmentation is the practice of grouping customers together based on shared characteristics — including demographic information or common interests and needs. It’s a strategy …

  7. Market Segmentation: Types, Examples, and Strategies - Semrush

    May 13, 2025 · Segmentation is the process of taking a broad market and breaking it into various groups (A.K.A. segments) according to specific characteristics, desires, or needs. Take a brewery for …

  8. What is market segmentation? | Overview and examples

    Feb 6, 2024 · Market segmentation is the process of dividing a broad target market into subsets, or cohorts, of customers who share common characteristics, needs, priorities, and behaviors. The …

  9. Market Segmentation – Definition, FAQs & How HubSpot Helps

    Market segmentation is the strategic practice of dividing a broad consumer market into smaller, more manageable groups based on shared characteristics, needs, or behaviors.

  10. Market Segmentation: Definition, Types, Examples & Guide

    Apr 20, 2025 · Market segmentation is a strategy to break up a large audience into smaller, easier-to-manage groups based on certain characteristics. This strategy helps businesses customize their …